Tuesday, June 21, 2016

New directory connects consumers and 22,000-plus LGBT-friendly businesses

by Chuck Colbert

Multimedia Platforms Worldwide (MMPW), the only publicly-traded LGBT media company, has launched WiRLD Digital City Guide, a business directory with more than 22,000 LGBT-friendly businesses throughout North America.

The new guide also allows LGBT-friendly businesses to self-register online for free, with the option of enhancing their listing with a premier page at WiRLD.com/CityGuide. Visitors and WiRLD members can now go to the site and view business listings that are responsive to their location.

WiRLD Digital City Guide is an LGBT navigator for restaurants, specialty shops, bars, clubs and professional services like lawyers, CPAs, realtors, dentists and doctors. Most of all, it hosts an extensive travel directory of hotels, bed & breakfast spots and resorts.

Bobby Blair, founder and chairman of Fort Lauderdale, Fla.-based MMPW, said in a statement, "Our mission is to be the world's largest LGBTQ media brand, bringing together the best in membership experience, to create and distribute the highest quality news, travel, lifestyle, entertainment and video content.”

“A media hub with the scale of WiRLD provides unprecedented and unique opportunities for our members and advertisers. [The] launch of WiRLD Digital City Guide is another major milestone that we have promised to the investment community to create the best LGBTQ online destination with our audience,” said Blair. “WiRLD Digital City Guide now allows all our business advertising partners to have a direct relationship with our visitors and members, with the common theme of having a unified community of inclusion, whether in the workplace or aligning with consumers."

MMPW's top brands include Frontiers magazine, Florida Agenda, FunMaps, Guy magazine and Next magazine. The launch of WiRLD Digital City Guide is, in effect, an evolution and rebranding of Fun Maps, a 33-year-old LGBT travel and leisure publishing company.

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